In Reply to: How 'bout solid GOLD? posted by Brian H P on July 30, 2020 at 18:22:51:
You announce a fictitious product, something so outrageously overpriced that you don't have to worry about anybody actually wanting to buy it, but with something unique unique about it, some sort of hook. That way it gets reported on and spread around the internet, getting your name out there and driving traffic to your website where you can get people to look at your actual products.
This example of clickbait is even more ridiculous than those "Linn Audio of NH" behemoths we saw 8 or 10 years ago. He's got a full range Tannoy concentric driver there but with a $30 Vifa used as a supertweeter? Made with more gold than a small startup company could possibly afford to buy, and placed on... generic bar stool stands?
But I'll admit, I took the bait. But the original website is defunct. If you search for Hart Audio now you'll end up at the website of somebody who sells reasonably priced headphone cables. I don't know if it's same guy who used to make speakers, because there's no contact information on the website.
This post is made possible by the generous support of people like you and our sponsors:
Follow Ups
- That's what I call a clickbait product - Dave_K 07/31/2011:20:45 07/31/20 (2)
- RE: That's what I call a clickbait product - LtMandella 18:42:21 07/31/20 (1)
- RE: That's what I call a clickbait product - Dave_K 11:56:48 08/1/20 (0)