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Re: A/B testing methodology question

It's not scientific and it is hard to say for sure what happened. Maybe they did hear a difference, maybe they didn't. For example:

Could the listener's hear any switching?
Did the tweak make a level difference?
Did your tone of voice or body language indicate something?

But the results are intriguing enough to investigate further. You could do a level matched SBT for 12 out of 16 trials.
____________________________________________________________
"Nature loves to hide."
---Heraclitus of Ephesus (trans. Wheelwright)


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