In Reply to: RE: Man, its 2017. How many black reviewers does S'phile have? How about other hifi mags/e-zines? posted by Rick W on November 11, 2017 at 12:14:51:
> C'mon, John, you hired Mejias to attract female readers?
No. But after I started publishing Stephen's writing, we became aware that
we were reaching a lot more women than before.
> Apparently he ended up doing that...
That is correct. Unexpected but welcome, of course.
> but isn't it obvious that if the *goal* was to attract female readers it
> was more likely that the right female reviewer (who fit your criteria)
> would have attracted at least as many female readers if not more than
> Mejias did?
I disagree. It comes down to the quality of the writing. 20 years ago I
published a regular column on entry-level gear written by a woman in her
20s, Kristen Weitz. Kristen was a good writer but not in Stephen's class
and we didn't see any uptick in women readers as a result of my publishing
her.
John Atkinson
Technical Editor, Stereophile
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Follow Ups
- RE: Man, its 2017. How many black reviewers does S'phile have? How about other hifi mags/e-zines? - John Atkinson 11/11/1713:47:01 11/11/17 (9)
- RE: Man, its 2017. How many black reviewers does S'phile have? How about other hifi mags/e-zines? - Krav Maga 16:24:45 11/11/17 (8)
- I'm envisioning Stereophile received A (singular) letter from... - musetap 21:22:01 11/11/17 (7)
- RE: I'm envisioning Stereophile received A (singular) letter from... - John Atkinson 05:58:36 11/12/17 (6)
- Hmmmmmmmmmmmm... - musetap 15:29:02 11/12/17 (4)
- RE: Hmmmmmmmmmmmm... - Krav Maga 15:46:52 11/12/17 (3)
- RE: Hmmmmmmmmmmmm... - John Atkinson 16:50:35 11/12/17 (2)
- Re: "No, I was poking gentle fun at his misuse of the word "singular"..." - Krav Maga 22:47:35 11/14/17 (0)
- RE: Hmmmmmmmmmmmm... - musetap 05:57:30 11/13/17 (0)
- RE: "You keep using that word. I do not think it means what you think it means." - Inigo Montoya. - Krav Maga 10:34:51 11/12/17 (0)