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The problem with that argument,

even if there is some truth to it, is that you can always make it in any industry where there is advertising or marketing of any kind. Is Krell overpriced? What about a $400 bottle of 2000 Chateau Lafite? Yes, it's a great wine, but part of that price will always be due to status-seekers, snobs and lemmings who know or care nothing about wine and just want a famous prestige brand (and one that is highly rated by magazines).

Are there lesser-known wines that are great but cost far less? No doubt, but once they are discovered by a few cogniscenti, and written up by Robert Parker or Wine Spectator with a 99 rating, Hollywood producers and Wall Street bankers will want to be seen drinking them, and their price will go up. Such are the ways of high end retail.

Why do you suppose John Atkinson wants to know about those supposedly great components you've found that Stereophile has never reviewed? If they really are that good, don't you think he would love to write those up, too, at least if the manufacturers provide review samples?

It isn't a conspiracy or a con game, Don, it's just a competitive business, and there are many that are far worse.


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