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RE: "The important thing is for customers to kill MQA in the bud so that we can continue to buy computer...

I know exactly what MQA is. It is an attempt to use unnecessary and inappropriate technology to capture royalties by fooling people licensing unnecessary complexity.

There are two parts to the sales claims that I've seen. One is that it can improve recordings by automatically selecting the best filters. This is impossible to do, because the choice of filters depends on artistic decisions made by the artists, producers, and recording engineers and can not be automated down stream. The second is that it saves bits. Yes it does. So does MP3. The bits that Stuart "saves" are effectively free in the first place, so there is no value to be had from saving them even if the bits "don't make a difference".

People who are buying a premium service to hear music the way it was recorded aren't going to care about saving a few bits. People listening to background music on a wireless device are going to want to use even fewer bits, thus MP3. The marketing niche "benefiting" from MQA is minuscule.


Tony Lauck

"Diversity is the law of nature; no two entities in this universe are uniform." - P.R. Sarkar


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  • RE: "The important thing is for customers to kill MQA in the bud so that we can continue to buy computer... - Tony Lauck 12/19/1511:36:00 12/19/15 (0)

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